We work with brands to build and run the system behind their paid acquisition.

Growth
SYSTEMS.

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Get in touch

[

ABOUT

]

Why this exists.

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To modernise how paid acquisition scales in brands. By building systems around creative, channels and growth economics.

To modernise how paid acquisition scales in brands. By building systems around creative, channels and growth economics.

To modernise how paid acquisition scales in brands. By building systems around creative, channels and growth economics.

Most brands are still scaling through campaign metrics and targeting.


That worked when platforms required manual optimisation and demand capture was enough to grow.


It doesn’t scale the same way anymore.


Most brands are still scaling through ROAS and targeting.

That worked when platforms required manual optimisation and demand capture was enough to grow.

It doesn’t scale the same way anymore.


Most brands are still scaling through ROAS and targeting.

That worked when platforms required manual optimisation and demand capture was enough to grow.

It doesn’t scale the same way anymore.


When targeting was the advantage

When optimisation was manual

When demand capture was enough

That environment no longer exists.

That environment no longer exists.

Platforms have automated targeting

Creatives now drive performance

Growth is limited by how systems are set up

Integra exists to help brands adapt to that shift

Integra exists to help brands adapt to that shift

[

SERVICES

]

What we take
ownership of.

[01]

Growth Economics

Understanding What A Customer Is Really Worth

Setting Clear Targets For What You Can Afford to Pay

Deciding Where Budget Should Actually Go

Performance Reporting Beyond Platform Metrics

We redefine how performance is measured and how scaling decisions are made. Most teams rely on ROAS and platform metrics, which favour what already converts.

We build a clearer view of contribution, customer quality and long-term value so growth decisions are grounded in economics, not just efficiency.

Work image
Work image
[02]
Creative Engine
[03]
Channel Strategy
[04]
Scaling System

[01]

Growth Economics

Understanding What A Customer Is Really Worth

Setting Clear Targets For What You Can Afford to Pay

Deciding Where Budget Should Actually Go

Performance Reporting Beyond Platform Metrics

We redefine how performance is measured and how scaling decisions are made. Most teams rely on ROAS and platform metrics, which favour what already converts.

We build a clearer view of contribution, customer quality and long-term value so growth decisions are grounded in economics, not just efficiency.

Work image
Work image
[02]
Creative Engine
[03]
Channel Strategy
[04]
Scaling System

[01]

Growth Economics

Understanding What A Customer Is Really Worth

Setting Clear Targets For What You Can Afford to Pay

Deciding Where Budget Should Actually Go

Performance Reporting Beyond Platform Metrics

We redefine how performance is measured and how scaling decisions are made. Most teams rely on ROAS and platform metrics, which favour what already converts.

We build a clearer view of contribution, customer quality and long-term value so growth decisions are grounded in economics, not just efficiency.

Work image
Work image

[02]

Creative Engine

[03]

Channel Strategy

[04]

Scaling System

[

WORK PROCESS

]

Growth Model OS.

Growth Model OS.

Growth Model OS.

Growth today is driven by how three systems work together.

[

SYSTEM 1

]

Creative

Creative is the primary growth lever. We build structured testing systems to continuously generate and validate new angles.

[

SYSTEM 1

]

Creative

Creative is the primary growth lever. We build structured testing systems to continuously generate and validate new angles.

[

SYSTEM 2

]

Channels

Channels don’t operate independently. We define how Google, Meta and TikTok work together to create and capture demand.

[

SYSTEM 2

]

Channels

Channels don’t operate independently. We define how Google, Meta and TikTok work together to create and capture demand.

[

SYSTEM 3

]

Growth Economics

Scaling decisions need better inputs. We use contribution, CAC and customer value to determine where growth actually makes sense.

[

SYSTEM 3

]

Growth Economics

Scaling decisions need better inputs. We use contribution, CAC and customer value to determine where growth actually makes sense.

[

HOW WE WORK

]

System-led.

Built to scale.

[

From €4K/project

]

Build

From brands that need to fix the foundation before scaling. We design the system behind your paid acquisition so you have a clear model for how growth should work.

Audit of current performance and structure

Growth economics model and targets

Channel roles and budget strategy

Creative testing roadmap

Get in touch

BOOK A GROWTH AUDIT

BOOK A GROWTH AUDIT

[

From €4K/project

]

Build

From brands that need to fix the foundation before scaling. We design the system behind your paid acquisition so you have a clear model for how growth should work.

Audit of current performance and structure

Growth economics model and targets

Channel roles and budget strategy

Creative testing roadmap

Get in touch

BOOK A GROWTH AUDIT

BOOK A GROWTH AUDIT

[

From €3K/month

]

Operate

For brands ready to scale with structure. We run and improve the system end-to-end across creative, channels and growth economics.

Ongoing paid acquisition management

Structured creative testing and iteration

Budget allocation and scaling decisions

Performance tracking and insights

Get in touch

BOOK A GROWTH AUDIT

BOOK A GROWTH AUDIT

[

From €3K/month

]

Operate

For brands ready to scale with structure. We run and improve the system end-to-end across creative, channels and growth economics.

Ongoing paid acquisition management

Structured creative testing and iteration

Budget allocation and scaling decisions

Performance tracking and insights

Get in touch

BOOK A GROWTH AUDIT

BOOK A GROWTH AUDIT

[

Custom Engagement

]

Partner

For brands looking for full ownership of growth. We work as part of your team, taking responsibility for how paid acquisition scales. Building a system designed to expand into new audiences, markets and levels of spend while continuing to improve as it grows.

Get in touch

Not sure where to start?

Most brands don’t need more campaigns. They need a clearer system for how growth should work. We start with a short diagnostic to understand where things are breaking across creative, channels and growth economics.

Get in touch

Fast, direct communication

No layers, no delays. You work directly with us.

System-led approach

Everything is built to scale, not just perform short term.

System-led approach

Everything is built to scale, not just perform short term.

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Flexible engagement

We adapt to your team, stage and growth goals.

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Flexible engagement

We adapt to your team, stage and growth goals.

We approach
growth
differently.

[

WHY TOP BRANDS CHOOSE US

]

Not as a set of campaigns to optimise but as a system to design. By aligning creative, channels and growth economics. We create a model that is easier to scale, easier to manage, and built for long-term growth.

Not as a set of campaigns to optimise - but as a system to design. By aligning creative, channels and growth economics. We create a model that is easier to scale, easier to manage, and built for long-term growth.

Built on experience managing large-scale paid acquisition and applying it in a way that actually actually works for growing ecommerce brands.

+£10M

PAID ACQUISITION MANAGED

+20%

REVENUE GROWTH

+£5

ROAS AT SCALE

10

YEARS EXPERIENCE

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Common questions.

[

FAQ

]

Answers to the things you’re probably wondering.

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Still have questions?

send us an email.

hello@integra-strategy.com

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Fast, Direct Communication

No layers, no delays. You work directly with us.

How is this different from a typical agency?
icon

Most agencies focus on running and optimising campaigns. We focus on the system behind them. How creative is tested, how channels work together, and how decisions are made based on growth economics. That’s what allows paid acquisition to scale without becoming inefficient.

Do you replace our internal team?
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No. We usually work alongside internal teams, bringing structure and direction to how growth is approached. In many cases, we complement existing hires rather than replace them.

What stage of brand do you work best with?
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Typically ecommerce brands that already have traction. Things are working, but growth is starting to plateau or become less efficient. That’s where we’re most valuable.

Do you only focus on paid acquisition?
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Paid acquisition is the main focus, but we look at it as part of a wider system. That includes creative, channel strategy and growth economics, not just campaigns.

What does a “growth audit” involve?
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A short diagnostic to understand how your current setup is working. We look at creative, channels and performance data to identify where growth is being limited, and outline how it should be structured instead.

How quickly can we expect results?
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Some improvements happen quickly, especially around structure and testing. But the goal is to build something that scales over time. Not just short-term gains.

How do you measure success?
icon

Not just ROAS. We look at contribution, customer acquisition cost and overall growth, focusing on what actually drives the business forward.

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Avatar

Still have questions?

send us an email.

hey@florent.com

hello@integra-strategy.com

hello@integra-strategy.com

Quick Reponse

Work with the same creatives each time — no handoffs, no friction.